The mobile handset industry in India is extremely cluttered. In such a scenario, how does a brand like Panasonic set itself apart?
Pankaj Rana, Divisional Head - Mobility Sales Division, Panasonic, sheds light on the matter.
Brand Masters features CMOs, brand leaders, and marketing experts talking about topics that are setting the industry abuzz.
More on http://brandleadership.hindustantimes.com/brand_masters.html.
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